Why Persistence is Essential

– an article by Bob Proctor

Download the pdf version here: http://lindaproctor.com/public/Persistence-Long-Version.pdf

In 1953, a beekeeper from Auckland, New Zealand earned world recognition with fame and fortune to follow. Knighted by Queen Elizabeth for his accomplishment, Sir Edmund Hillary and his native guide, Tenzing Norgay became the first two people to climb Mount Everest and safe return after having tried and failed on two previous attempts.

Hillary had two obvious character strengths which literally took him to the very top … vision and PERSISTENCE.

Without Persistence, all his skills would have meant nothing. These qualities and characteristics are the same as those you need to lead you to the top of your mountain. You are confronted by mountains every day. You can either climb the mountains, or remain in the foothills. Any successful person will tell you that Persistence is absolutely essential to climbing the mountains.

The individuals who remain in the foothills have never chosen to develop this strength. These people dream of being stars. They want to receive the fame and fortune. But fame is not a common suitor. Fame only comes calling after a high price has been paid, and the poor people who march in the foothills refuse to pay that price.

Napoleon Hill wrote in his book Think and Grow Rich:

“There may be no heroic connotation to the word persistence, but that quality is to the character of the human being what carbon is to steel.”

Hill was right. Persistence is a unique mental strength, a strength which is essential to combat the fierce power of repeated rejections and numerous other obstacles that sit in waiting, and are all a part of winning in a fast-moving, ever-changing world.

There are hundreds of biographies of highly successful men and women who have cut a path for others to follow while leaving their mark on the scrolls of history. Every one of these great individuals was persistent. In many cases, it was the only quality which separated them from everyone else.

Consider Ben Hogan. He weighed only 135 pounds, but every ounce was saturated with Persistence. Born into a poor family, Hogan began to caddy at a local golf club as a boy to earn extra money for his family. This led to the birth of a dream. He would become a great golfer.

Through a great deal of hard work, practice and Persistence, Ben Hogan became one of the world’s greatest golfers. In 1948, he won the United States Open Championship. His accomplishments earned him world recognition, but he had not yet faced his mountain.

The next year, Hogan was involved in a head-on collision with a bus, and he was not expected to survive his injuries. He did, but the doctors said he would never walk again. That was their opinion, not Ben Hogan’s. He insisted his golf clubs be put in the corner of his hospital room as he began to visualize himself playing golf again.

One year later, Hogan won the United States Open Championship again. The next year he won three major championships. In all, 54 of his victories followed that near-tragic accident. Does Persistence pay? Ask Ben Hogan.

I had the pleasure of speaking to a group of business people in Fort Worth, Texas many years ago. The meeting I was addressing was held at the Colonial Golf and Country Club. This is Ben Hogan’s home club. Prior to my speech, I had the good fortune of seeing the 54 trophies Ben Hogan had earned AFTER his tragic accident. The trophies are there on display to encourage the weak-minded, and to remind and reinforce the strong.

Another person who has aptly demonstrated how far Persistence can take you is Charlie Boswell. Boswell is a Birmingham, Alabama businessman, salesman, author and golfer. He holds numerous national and international golf championships. But what really distinguishes him is that he is blind. That’s right. Charlie Boswell lost his sight after being blown off a tank in the Second World War. Selling, golfing and writing are all the pursuits Boswell has engaged in since his tragic mishap.

Do you think Charlie Boswell is persistent? Well, do you? If you were to compare an entrepreneurial or sales career to one in the entertainment industry, you would find that every actor or actress holds a dream of becoming a star. Every entrepreneur or sales person holds a similar dream. However, as an entrepreneur or as a salesperson, you have much greater control over your destiny. There’s no capricious director or casting agent who can put their foot on the brake of your progress. You alone decide to quit or to continue when those inevitable mountains loom up on the road to your goal.

Every industry has entrepreneurs and salespeople, and for every star there are at least 20 amateurs. Twenty percent of the salespeople take home 80% of the commissions. The beautiful aspect of sales is that you decide to which percent you will belong, and in the final analysis as an entertainer, you must keep this beautiful truth firmly planted in your mind … that even the capricious directors and casting agents of our world are always overruled by the laws of our Universe.

Whatever you conceive and believe, through persistence you must achieve. Entrepreneurial situation or not, decide RIGHT NOW to be one of those people who make it happen, to be one of the group who receives the lion’s share of the profits.

Understand that to join this select group of big producers, you must begin your Persistence exercises now. Make Persistence your most well-developed mental muscle.

Persistence cannot be replaced by any other quality. Superior skills will not make up for it. A well-rounded formal education cannot replace it. Nor will calculated plans, nor a magnetic personality. When you are persistent, you will become a leader in your industry.

I picked up a piece of literature years ago which illustrates that point perfectly. Let me share it with you. It was written by Calvin Coolidge. It’s called Persistence.

“Nothing in the world can take the place of persistence. Talent will not. Nothing is more common than unsuccessful people with talent.

Genius will not. Unrewarded genius is almost a proverb. Education will not. The world is full of educated derelicts. Persistence and determination alone are omnipotent.

The slogan ‘Press on’ has solved and always will solve the problems of the human race.”

The people who never tackle the mountains, who perpetually wander in the foothills most of their lives have, in my opinion, lied to themselves and everyone else who would listen so often and for so long that they are no longer even aware of what they are doing.

They say they are content with their results. They will say that climbing a mountain is not important to them … that they are getting by just fine the way they are. Odds are, they secretly started the climb the mountain years ago and got scared. They hit the terror barrier, quickly retreated to their comfort zone, and have been hiding behind their own false rationale ever since.

They frequently justify their sick, mediocre performance with statements like, “Why should I go all out? When I get there, the boss will just want more.”

These poor, non-productive individuals are lost, or at best, misguided. If you are not able to wake them up, make certain that you do not permit them to pull you into their trap. In fact, when you come in contact with these poor souls, let them serve as a triggering mechanism to mentally double your commitment to yourself to become more persistent.

My Webster Dictionary has this to say about Persistence: “To continue, especially in spite of opposition or difficulties.” To this point I have had quite a lot to say about Persistence … those who have developed it and the necessity for Persistence.

But there’s something missing in this message. HOW TO. How do you become persistent? That’s a good question. Persistence is never developed by accident. You’re not born with it and you cannot inherit it, and there is no one in the entire world that can develop Persistence for you.

Persistence is as interwoven with success as the chicken is with the egg. And I’m talking about REAL success as it’s covered on the cassette I have recently made on success.

Ultimately, Persistence becomes a way of life. But that’s not where it begins. To develop the mental strength, Persistence, you must first want something. You have to want something so much that it becomes a heated desire, a passion in your belly. You must fall in love with the idea. Yes, LITERALLY fall in love with the idea. Magnetize yourself to every part of the idea. Then, Persistence will be automatic. The very idea of not persisting will become hateful, and anyone who even attempted to take your dream away from you or stop you, or even slow you down, would be in serious trouble. Difficulties, obstacles, mountains will definitely appear, and on a regular basis. But because of your Persistence, they will be defeated by you every time.

All right, where does this leave you? It leaves you at the crossroads that every self-help book, every motivation cassette, every seminar leads to. You must decide what you want … what you really want way down deep inside, or you’ll remain in the foothills surrounded by losers.

This is a subject I have studied all my adult life, and I can tell you one thing I know for certain. Very few people have admitted to themselves that THIS is what I want.

This is what I REALLY want, and I’m prepared to give my life for it.

That last statement may cause you to sit up and say, “Wait a minute!” And that’s fine. But you should seriously think about it, because you’re already giving your life for what you are doing.

What are you doing? What are you trading your life for? Are you making a fair trade? Remember, whatever you’re doing was your decision. Or was it? OR WAS IT? You could possibly be one of those poor people who have been wandering in the foothills leaving the decisions of where you are going and what you are doing with your life to other people … just following … always following.

That is where most people live. If that is the case, that’s okay. Don’t let it bother you for one more valuable second of your life. Forgive yourself AND that way of life. Just let it go … forever.

Treat this message on Persistence as your wake-up call. This red-hot message on Persistence will help you get out of the foothills and lead you to the very top of the mountain, all the way to the summit. It’s not a chair-lift. It will not make the climb any easier. You’ll still attract the necessary problems, and they’ll come to strengthen you. But this message will definitely make the climb to the top of the mountain a lot more fun! It will also help you develop the granite strong attitude, the certainty, the inner knowing that you will get to the top. The summit will be yours, and the view from the top is going to be awesome! It will be reward enough for all the problems that you encountered to get there.

Talking about summits and Persistence, let’s go back and think about Ed Hillary. What kind of a passion do you suppose he felt for his goal? He must have truly wanted to climb that mountain. Think of the physical and mental abuse he was subjecting himself to! He was obviously prepared to give his life for what he wanted. Every person who had ever seriously attempted to climb Everest, as far back as our history records go, either failed miserably or experienced a tragic death trying.

Most people, when they think about Sir Edmund Hillary and his expeditions ask, “What kept him going year after year?” He WANTED. That’s what kept him going. That is why he was Persistent. He wanted, really wanted at a gut level wanted something enough to keep going.

When a person does not understand that, they’ll usually ask, “WHY? Why did he want it?” He didn’t know why. He didn’t have to know why. “Why” wasn’t important. “Want” was important.

Persistent people never know why they want. They only know that they want and they must have it, and to have it, they must do, and to do they must be, and they want it so much that they keep imaging it until they become the living, breathing embodiment of whatever the want represents, for those are steps which MUST be followed for the creative process to work in our life.

Ed Hillary BECAME the mountain climber. The “whys” in our life are a blessing from spirit. Let me repeat that … The whys in our life are a blessing from spirit. They are spirit’s way of turning us into a perfect instrument for spirit to express itself through. Spirit is always for expansion and fuller expression. The essence of YOU is spiritual. Spirit is saying to your consciousness, “Here. Want this. Really want it. When you want this enough, you’ll grow into the person who is capable of doing great work. You are worthy of having whatever you want.”

That is why ordinary people have always done extraordinary work, because … LISTEN CLOSELY … This is one of the greatest liberating truths you will ever hear. The ordinary people did extraordinary things because they consciously recognized what they wanted, and they refused to suppress or dismiss it. They would not let it go, even if failure, rejection, bankruptcy or death was staring them in the face. It would have to be that way, or the ordinary person would never DO the extraordinary. They would never persist. The power of their want and the intensity of their Persistence caused them to draw on resources they previously were not aware they possessed. They expressed what they had within … GREATNESS.

When the want is weak, you’ll quit at the first obstacle. The proper want is essential to Persistence. A proper understanding of these concepts will virtually guarantee you a successful life. The playthings like cars, houses and money will automatically come to you. They rarely represent real success.

Come with me as we review Ben Hogan. A very ordinary young fellow became such an absolutely extraordinary inspiration to millions of people. In one line, the answer is obvious … He had a dream.

Every time I think of people like Hogan and Hillary and their dreams, I think of what another very ordinary man who has done an extraordinary think said about situations like this. “If the dream is big enough, the facts don’t count.”

Sam Kalenuik said that and he knows what he’s talking about. Sam is a good friend and one of the owners of Matol Botanical, an extraordinary company which has helped hundreds of thousands of people.

It is too easy just to say that Ben Hogan had a dream. Ben Hogan’s dream had become an obsession. Ben was not USING the dream. Possibly in the very early stages he was, but not for long. No. The dream was using Ben.

The great psychologist, Alfred Adler, nailed it when he said, “I am grateful to the idea that has used me.” I love that. I really do!
The very idea of Persistence filled every cell of Ben Hogan’s being, but that was because his want was so strong. Remember, Persistence is the real focus of this message. It’s important that we keep that in mind because we could very easily get lost climbing Mount Everest with Ed Hillary, or playing golf with Hogan. They’re not the stars of this movie. They’re playing a supporting role. Persistence is the star.

Properly digest it in your mind … Persistence will make you a star. It will give you that number one hit worldwide. How does an idea, a want, a dream get such a grip on a person that Persistence becomes a natural outgrowth of it?

Napoleon Hill explained this very well. Hill said at first the idea, the want, has to be coaxed, nursed and enticed just to remain alive, but gradually the idea will take on a power of its own and sweep aside all opposition. It will then coax, nurse and drive you.
He went on to explain that ideas are like that. They have more power than the physical brains that gave birth to them. They have the power to live on long after the physical brain that’s created them has turned to dust.

Wow! Isn’t that beautiful? This is not a verbatim quotation, but I know it’s accurate. I have studied Napoleon Hill’s philosophy for over 30 years. That’s what happened to Ben Hogan. I guess if the truth were known, Ben Hogan did not have much of a choice! Years before, he had turned his will over to the idea of becoming the greatest golfer in the world. NOTHING could shake Hogan loose from that idea. His entire mental being was directed toward doing whatever was required for that idea to move into physical form.

Have you decided what you want? Is your want that strong? It is almost a waste of time attempting to develop Persistence if the want is not there. The problems of life will defeat you.

It’s a well-known and documented fact that the problems in life are numerous. They come frequently and are often giants. But … Yes. There is a “but.” When the dream is big enough, the problems will be beaten and the facts won’t count.

Sam is right. I really do love that and I must remember to thank Sam Kalenuik every chance I get for teaching me that beautiful truth. Think about it. When someone presents you with a fact … a big, bad negative fact which shows you, which PROVES to you why you can’t do what your heart tells you that you must do … do as I do, smile at the carrier and quietly remember what Sam said, “My dream is so big that fact doesn’t count.” Then persist.

Come back to Ben Hogan and you’ll understand better what Sam meant. Ben Hogan was in a head-on collision in his car. He saw it coming and could not prevent it. His wife was in the front seat of the car with him. In an attempt to protect her, which he did, he threw himself in front of her. Ben’s body was crushed. The police who came to the scene thought he was dead. There was debris all over the highway. The debris included his golf clubs which were strewn all over the place.

When they were putting Hogan in the ambulance, Mrs. Hogan asked a police officer if he would please pick up Ben’s golf clubs for her. The officer looked at her and replied, “Lady, he’s not going to need these sticks anymore.” Mrs. Hogan quickly advised the policeman that he obviously did not know who he had just put in the ambulance.

When they got Ben to the hospital he was alive, but not expected to live. The best doctors in the country were flown in to operate on him. It was their opinion that IF he lived, he most certainly would never walk again.

Ben Hogan did live. He insisted that his golf clubs be placed in the hospital room where he could see them. He then demanded that an exercise bar be rigged up over his bed. This was in spite of the fact that he could not even move his arms, let alone lift his body.

Do you remember what Sam Kalenuik said about facts and dreams? The hospital staff brought in Ben’s exercise bar just to humor him. They felt sorry for him. Negative facts versus wants, dreams … persistence. Now, you know what will win … the dream, of course … every time.

One year to the day from the date of the accident, Ben Hogan tied one of the greatest golfers who has ever played the game, and is still playing the game in a tournament … Sam Snead … a tournament that many golfers dropped out of because of driving rain.

Ben Hogan went on to write his name in the history books of golf by winning 54 major tournaments AFTER that accident. Think of what Persistence did for Ben Hogan. It saved his life! It GAVE him life. Persistence will save your life. It will give you life.

If you’re having trouble with Persistence, your want is probably puny. It isn’t big enough. This is probably the cause of your problem. Look around. It’s a common problem. It’s a human problem. Lack of Persistence is almost always a symptom of the real problem. You must give these two concepts priority in your life … wants and Persistence.

Your life will be shallow if this is not given top priority. You’ll live like minnows in the shallows. I want to entice you to come out here in the deep waters of life. The view is spectacular. The people you meet are tremendous. They are focused, dynamic, creative individuals. The energy is hot, hot, hot! Persistence will cause you to express what you’ve got. And when you do that, fame, which is not a common suitor, will most certainly have your number and will come calling. Fortune will be yours to hold. Oh, yes, it will!

“You beat resistance with persistence.” The poor people in the foothills have not learned that. Resistance keeps beating them, causing them to whine and blame. They have not learned that they are the only problem they will ever have.

Because of their losing, “I feel sorry for me. This is why it won’t work” attitude, they never stay until the job is done. They quit. They are beaten.

Listen to the next line. “Your reward will be fulfilment.” Fulfilment? Fulfilment. The poor people in the foothills have never experienced the glory of fulfilment. Their reward? They never get rewarded. Ask them. They’ll tell you. They’re always being taken advantage of. It’s “poor me”. And then the line, “You’ll know inside that you have won.” Know inside? The people in the foothills don’t go inside. They’re too consumed by what is going on outside. Those other people cause the problems that they’re faced with. It’s Proctor’s fault, or Sam Kalenuik’s. They just don’t understand.

I have had the people in the foothills look me square in the eye and tell me, “Bob. You don’t understand, do you? You just refuse to look at the figures.”

Zeigfeld, from Zeigfeld Follies said, “People that count are unhappy people.” It’s Persistence. Persistence, that’s it. Make your want big and you will persist. Try to convince the person in the foothills that you are not doing what you are doing for fame and fortune, that you are doing it for fulfilment, and they’ll shake their heads. They firmly believe that you are lying.

Fame and fortune are nice and they’ll help you increase you physical comfort and probably contribute to your creativity, but the real reward is fulfilment. It’s knowing inside, and knowing that you know. Oh, yes. It’s definitely fulfilment. Have you got it? Let’s really sing it.

Decide what you TRULY want and you will be persistent. Remember what Sam said. “If the want’s big enough, the facts don’t count.” And also remember what Napoleon Hill said. “There may be no heroic connotation to the word “persistence,” but the quality is to the character of the human being what carbon is to steel.” Go and do it. Study success. Choose your want and persist. Life will then be what it’s meant to be.

Download the pdf version here: http://lindaproctor.com/public/Persistence-Long-Version.pdf

Moral Compensation

– an interview with Bob Proctor

Download the pdf here: http://vmedia.info/lp/Moral-Compensation.pdf

I’ve written (and said) many times that everything I know about Network Marketing I learned from somebody else. I love learning and I love learners – those thinking men and women whose lives are devoted to knowledge. And I’ve never met a learner who didn’t give more than he got. Such is the case with Bob Proctor – he is a master student, and more, a master of a teacher.

I take notes when Bob speaks (and I usually never do that), because there are always three or five insightful, thought-provoking, immediately useful things he says that I don’t ever want to forget.

Since the following interview is already written down for you, you don’t have to take notes. But I’d sure recommend reading with a high-lighter in hand. As usual, when Proctor speaks, leaders listen. Enjoy.

~ JMF

Q. Robert, you have an extensive background in corporate America, in teaching and training those people. What attracted you into Network Marketing?

A doctor I have tremendous respect for got involved with a Network Marketing company. It was seeing his picture in a Network Marketing magazine that brought the industry to my attention and caused me to take a look at it from a totally different perspective.

Q. What was the basis of your respect for him?

I’ve studied the mind for approximately 40 years, and he probably taught me more about the mind than any other individual. He knows more about the mind than anyone I’ve ever met, or even read about. He’s not a money guy, he’s involved in the healing arts, so when I saw his picture attached with this company, I thought “There has to be something here that I don’t understand.” So I decided to look into it.

When I did, my whole perspective of the industry changed. I think I’m like an awful lot of people in that I didn’t understand it but thought I did. If someone had asked me to explain Network Marketing, I would have been at a loss to explain it. And yet, if you had said, “Do you understand it?” I would have said, “Sure” when the truth is, I didn’t.

Q. Did you have a negative impression of it, Bob?

I don’t think I had a negative or positive impression. It was more disinterest than anything. I often say “I was caught in my own trap.” I have taught in numerous programs that anything we don’t understand we have a tendency to criticize and ridicule carelessly.

Q. What did you find when you started looking?

I found that, all things being equal – good company, good product – it’s probably the most moral form of compensation I have ever seen. And I’ve studied a lot of them. I believe that the whole universe operates in an orderly manner, and Network Marketing operates more in harmony with the laws of the universe than any other business I’ve seen. A person truly receives exactly what he’s worth. No nepotism, no favoritism. I find that rather unusual in the business world.

Q. What are some of the laws you’re referring to, and how does Network Marketing honor them?

Well, for example, the law of cause and effect – which is one of the laws in the universe – clearly states that energy returns to its source of origination. Or in more familiar terms, what you sow, you reap. Action and reaction are equal and opposite. This business is so perfectly aligned with that principle. If a person puts the effort out, it does come back. People are recognized for their efforts – recognition is a big part of it, and compensation is a big part of it.

I see that there are two sources of income in life, one psychic, one material. The psychic income is the satisfaction we get from how we spend our days. We should earn enough money to provide the things we want and live the way we choose. Network Marketing, for the most part, offers that person the opportunity for both.

The people I’ve observed who are successful in this industry truly love what they are doing. Once they understand the system, away they go – helping others understand it, too. Keep in mind that there are a lot of people who are not successful, but that’s their own fault. Another unusual characteristic of Network Marketing is the seemingly small distance from the bottom to the top.

Q. Can you say more about that, because a common criticism of this industry, Bob, is that there are just a few people at the top while most people are struggling.

That is something that people say, and yet, if you ask them to explain it, they’re unable to. Again, what we don’t understand we have a tendency to criticize and ridicule. I was probably guilty of that. I got up and said that I didn’t know anyone who was earning any money. Well, I really didn’t know that many people involved in Network Marketing at all. There were passing acquaintances, but I certainly didn’t know what they were earning.

I’ve since found out, of course, that there are a lot of people earning great money in Network Marketing. My wife has been very successful, and she’s having an awful lot of fun at it. I spend almost all of my time working in this industry now because I enjoy working with Network Marketers so much. I still do some work outside, and it’s not that I couldn’t do more, I just don’t really have a desire to.

Q. Bob, besides the moral quality that you’ve already spoken about in the structure of Network Marketing, what other differences do you see between Network Marketing and a conventional business?

The difference is like night and day. It’s paradoxical, really – people who do not understand Network Marketing point at it as a pyramid, when the truth is that they are probably involved in something that truly is a pyramid!

All business is shaped like a pyramid, but the difference is that in Network Marketing, everybody is at the top of their own pyramid. In corporate America, that’s not the way it is. A good example of a pyramid is a Canadian bank. There are only half a dozen banks in Canada, and the people at the top all earn in the millions, while the teller probably earns $20 – 25,000 a year, with very little hope of getting to $35,000.

A person can sit down and draw her own star, then go and get it in Network Marketing. On top of that, she’ll get help – in Network Marketing, everyone wants to help everyone. That isn’t the case outside this business.

In Network Marketing, a person has the opportunity for expansion and fuller expression. In other words, his life can continually improve. There seems to be no end to it. I’ve only been around the industry for a little over three years, but I’m absolutely fascinated with it. People naturally want to expand and express and grow – the corporate structure impedes that growth, while Network Marketing supports it. In fact, it’s to the advantage of the people above you to help you grow.

Q. Bob, in looking at the uniqueness of this business, what are some of those challenges that Network Marketers face?

I think the biggest challenge a Network Marketer faces is the paradigm shift that they have to make themselves. Second is learning how to present the opportunity to someone in such a way that enables that person to make a paradigm shift, too.

We’re conditioned genetically; we’re conditioned environmentally. Like the old economy – if you look at it as the old economy and the new economy. The old economy deals with competition. I think a good example is if you had a pie, and the pie is cut up, and you get a piece, I get a piece, maybe six other people get a piece. If I want more of that pie, I’ve got to outwit, out-market, or out-sell you, or out-scheme you. For me to have more pie, you’re going to have to have less. We’re dealing with a limited supply.

In Network Marketing, which I believe is the distribution system that is ushering in the new economy, a person is dealing with an infinite supply, which is in line with spiritual laws. There is no limit. So the person says, “If I want more pie, I’ll make a bigger pie, and I’ll make you aware of how I am enjoying more pie, so you can, too.” It is the most phenomenal system, and it just keeps getting better, because you become more and more aware of the truth of it.

Q. What kind of difficulties does that present for somebody who, say, came out of a corporate environment where the rules of the game are different?

I’ll give you a good example for your readers to try. Question to the readers: are you right-handed, or left-handed? Okay, now I’m going to ask you to sign your name. Sign your name on a piece of paper. Now put the pen in your other hand. Don’t just read this – put your pen in your other hand.

You can feel the tension building in your body. Your mind reacts to it. You think “I don’t write with my left hand. This is so uncomfortable. It’s so cumbersome. I’m going to make such a mess. I’m going to make myself look foolish, and what will my neighbor say?” We’re not programmed to write with our other hand.

People are programmed to live a certain way. What we’re saying is change the programming. It’s like learning a new language. It’s almost as if you go home and your family doesn’t speak English any longer, but French or Spanish. Eventually, you would learn what they are saying, but it would be extremely difficult and very stressful at the beginning.

Q. Can you speak about the things that need to be reprogrammed, specifically, Bob, or give us some examples of things?

We have to begin by understanding ourselves, and improving our self-esteem. We’ve been raised to be dependent on the corporation, the boss, the company. We’re programmed to believe that if you go to school, get a good education and a job in a big company, that you’re safe. Of course everyone knows that that’s not true. People have been being laid off, downsized, re-engineered, or fired by the hundreds of thousands – many are walking the street wondering what’s happened.

We’re living in a new economy. The world has shifted – I believe it’s aligning itself more with the universal laws. See, there’s a bigger gap today between the haves and the have-nots than there ever has been before, and it’s getting wider. In a recent article in the Toronto Daily Star, they pointed out that the top ten percent of income earners are earning 314 times what the bottom ten percent are earning. The people on the bottom haven’t even a hope of how to get to the top, and the old system isn’t going to help them.

Network Marketing clearly explains how you get to the top. The intellect can understand that – “I know I can get to the top. Now I’ve got to change that emotional, conditioned mind of mine.” That’s harder, but people care and want to help you make the transition. There are some absolutely brilliant people who intellectually understand it, and yet don’t make it. They don’t make it because they never get that paradigm changed. I think there has to be more education in that area.

Network Marketing is still new enough that it has not come together for the development of people yet—and it may not for a few more years. It’s in an evolutionary state. There has to be more focus on helping the individual change her subjective conditioning. People have a difficult time grasping it, so they struggle.

You see, wealthy people have always had multiple sources of income. I believe that wealth is a very real part of life – it has to be addressed and understood. A person cannot live a full life if he doesn’t have any money, because we use money for things, and we need things for the development of our potential. I have been teaching people that they must have multiple sources of income if they are going to accumulate any wealth – not just one source. It won’t work.

The beautiful part about Network Marketing is you set up multiple sources of income with each person you bring in. So in a relatively short period of time, I could have two or three thousand sources of income. Makes a difference in a person’s life.

Q. Which speaks to the business of leverage.

Absolutely. There are three income earning strategies: M1, M2, and M3.

M1 is trading our time for money. Approximately 95 to 96 percent of the population does that. It has an inherent problem called saturation.

Q. What do you mean the inherent problem is “saturation”?

You run out of time. You only have so much time, and if you’re trading your time for money, you obviously have a ceiling on what you can earn. Doctors are realizing that today. The doctor has to spend more time to earn less money. So does a laborer. So does a lawyer – chargeable hours are the most important words in a lawyer’s vocabulary. That’s the M1 strategy that school teaches us and that we’ve observed our parents’ involvement with, for the most part.

If a person becomes wealthy on the M1 strategy, it’s at the expense of a life. They’ve compromised on the car they drive, the home that they live in, the vacations they take, the school they give their kids, the clothes they wear, because they need the money to live.

M2 is an excellent strategy – investing money to earn money. Those who understand it know that leverage is a great way to work the M2 strategy. There are only three people out of 100, though, who understand, and some of those aren’t very good at it.

Now, M3 is, without question, the strategy that wealthy people have always used. It’s a strategy of leverage. Approximately one percent of the population uses this strategy, but they earn around 96 percent of all the money that is earned. M3 is multiplying your time through the efforts of others, by setting up multiple sources of income. It’s a phenomenal strategy, and Network Marketing is tuned into it.

Earning money has absolutely nothing to do with work. This is the real paradox.

Q. Say more about that, please.

Napoleon Hill, who probably taught us as much about earning money and wealthy people as anyone, said, “If you are one of those people who believes that hard work and honesty alone will bring riches, perish the thought, because it’s not true. Riches come, if they come at all, in response to definite demands, based upon the application of definite principles, and not by chance or luck.”

Now, let’s take what he’s saying and relate it to Network Marketing – “Riches come, if they come at all, in response to definite demands based upon the application of definite principles, and not by chance or luck.” Is there a demand for someone who can show that 96 percent, the people who are feverishly involved in a losing proposition in the M1 income earning strategy, how to move to M3?

Q. Is there a demand for someone to show an individual how to close the gap between the haves and the have-nots?

I think there’s a screaming demand for it, and it’s something that Network Marketing does. We show them how to close the gap. We show them how to spend their days doing the things that they really love doing, and at the same time, earn the amount of money they need to live the way they choose to live.

I don’t think we’re made for work, I believe that work is made for us. I work every day, but I never look at it as work, because I absolutely love what I’m doing. I find it amusing that I get paid so well at times. I would do it for nothing, because I absolutely love it. Love is harmony – it’s when your conscious mind, your sub-conscious, and your body are all in sync, and you truly love what you’re doing.

Q. Are you willing to talk to me about the role of love in Network Marketing?

Sure – that’s a subject that people should spend a little more time with. I see love as resonance. It’s harmony. People who are in love with helping people are huge winners. You see that proven in Network Marketing all the time – the big winners in Network Marketing love watching a person wake up. They love watching them win.

I watched a couple being recognized recently – they stood before the audience and said that they had been married for 13 years, and got a divorce. They stayed in touch because of the kids. One of them got involved in a Network Marketing company and got the other one involved, too. It ended up bringing them back together – after three and a half years apart. They’re happily married again now. Those people love what they’re doing, they love each other, and they love helping other people. And who do you think likely received the greatest reward, the most satisfaction? The person who sponsored them. That’s the biggest reward for people – helping others win.

Bob Proctor is the publisher of Networking Times. He is also an author, lecturer, counselor, business consultant, entrepreneur and teacher preaching the gospel of positive thinking, self-motivation and maximizing human potential. He has conducted seminars, speeches and consultations for Prudential Insurance, Procter & Gamble, United Way, National Speakers Association, Quaker Oats, to name a few of the most familiar, as well as Network Marketing companies. He is the author of the best-selling book You Were Born Rich and The Winner’s Image, The Goal Achiever and The Winner’s Circle series, among other titles.

Download the pdf here: http://vmedia.info/lp/Moral-Compensation.pdf

An Effective Strategy to a Balanced Life

Work Less and earn more, you must be kidding! When I first heard that concept many years ago, I thought it was a salesman’s clever pitch. I was sure this was not so. My family, probably like yours had long preached the gospel of hard work and having a good work ethic. Hard work – that was the key to success – paying your dues. Now someone was telling me I could work less and earn more money.

I have to admit that I was curious but skeptical. That was many years ago and today my life is far better than I ever imagined possible because I do work less and earn more.

Many years ago there was an article in a Toronto newspaper. The article highlighted the results of a survey on working women. The number one priority as reported in the survey was to have a balanced life. I believe if men had been included in that survey, the results would have been exactly the same. Now it’s interesting though, that neither the article nor the survey appeared to have provided a definition for a balanced life. So what does it mean to have a balanced life? How would you be living if your life were in balance? To me, it means:

Having the amount of money to live the way you choose and the time to enjoy it.

Isn’t that something you would want? Isn’t that something most people want?

For many people time and money are a real balancing act. Imagine an apothecary scale with time and money situated opposite each other. If you have an abundance of time, your income is most likely suffering and if you have lots of money your available time typically suffers. To get them in balance and keep them there seems to be a real juggling act and one that requires incredible sacrifices… or so I thought.

Back then, my own plan for success had me working vey long hours so that I would hopefully reach a point where there was more money in the future and when that day came I would have the luxury of working less. In other words my initial plan was to sacrifice time today with the hopes that I would have more on the back end. I realized that plan had some real flaws when my first husband died at the age of 28. We both had been working that plan and when he died I realized that you cannot stockpile time or money… you may not be around to enjoy it.

When I started down this path of working less and earning more, I was clear on two points: One I wanted a career. I wanted to spend time at something I found challenging and satisfying; something that would keep me growing and moving forward in life…that would interest me and keep me interesting. Second, I wanted that career on my terms. I wanted to be in control of how I worked and the money I earned.

I didn’t want a career that controlled and consumed my time any longer and I certainly didn’t want to hit any ceiling, glass or otherwise when it came to my compensation. I truly believe that the things I wanted are the things that most people want out of life; probably what you want. And for you to have them, you will have to be clear on exactly what it is you want.

For me, working less and earning more was not an easy transition. I was not programmed to think the way I needed to think…I was not programmed to act the way I needed to act to accomplish my objectives. In fact, I don’t think I even realized it was a skill that could be learned.

The key to working less and earning more is really about accomplishing more in less time. Now I know on the surface this may seem like a paradox. How could you possibly accomplish more without working more? It just didn’t make sense to me either but it’s not only true….it’s the way every successful person operates and it is a skill that can most assuredly be learned.

One of the most effective people I know and the person who showed me this method of working and thinking is my husband, Bob Proctor. I have had the privilege of working with and observing Bob for many years now and without a doubt, he accomplishes more in a day than most people do in a month. When I met him I thought he surely must have been born under a different star than I had been.

He was so different. It seemed so easy for him to accomplish so much in a day. Comparing his daily accomplishments and the ease, with which he did them with my own, truly made me want to give up in the very beginning. How could I possibly duplicate the things he did? It just didn’t seem possible. But it was possible and it’s possible for you too.

I think we all understand that there are skills that must be learned in order to accomplish anything in life. Let’s take driving a car for example. But keep in mind this example would work the same for learning a sport, typing or learning a new language. If you are to become good an anything, in this case driving a car safely, there are certain things that must be learned about the car and certain driving skills that must be acquired. We understand that. In fact, so much so that most of us wouldn’t think of trying to teach ourselves. We would seek out someone who has the knowledge and skills we desire and train under them.

In the beginning, my biggest problem was that I did not see working less and earning more as something that could be learned. I figured the people accomplishing these incredible feats had to be different or that perhaps this was something that developed over time. It never occurred to me that I could learn what they knew. It certainly never occurred to me to ask for their help, or better yet, to mentor under them.

I truly wanted better results. I wanted to have the amount of money to live the way I wanted to live and the time to be able to enjoy it and I was prepared to do what was required to achieve it. But my way was not delivering those results. In fact, I seemed to be working more and more with less and less time for the things I really wanted to do. The good life I truly envisioned was always in the future and I didn’t know how to bring it into the present. Most days the future seemed to be getting further and further away and so were my dreams.

When I met Bob I had been struggling in sales for several years. I had gone into sales with the expectation of earning a better than average income. Not only was the income not there….I was working very long hours. There were many times I considered just “throwing in the towel” and settling for a job with guaranteed hours and guaranteed pay. But something inside of me told me to stick with it…to keep trying…maybe the success I wanted was just around the corner. Unfortunately, had I not met Bob, I don’t believe that success would have come.

You see, at the time I thought the key to success was to try harder….that’s what I was taught; that’s what I was doing. What I didn’t realize was that trying harder at the same thing will not produce significantly better results. I needed a new approach and that’s what Bob gave me.

I remember that first meeting with Bob very clearly. After some small talk he asked me if I could see myself earning $100,000 a year. Now keep in mind that was 30 years ago when $100,000 a year income was pretty scarce. I remembered giving him a feeble answer that indicated I sure would like to have the income, but I really had trouble believing that I could accomplish that. You see, at the time I was earning a little over $20,000 a years in sales and was cold calling 200 people a week to earn that.

When he asked if I could see myself earning $100,000 a year, all I could see was having to cold call over 800 people a week to earn that income. First of all, I really didn’t think it was possible to cold call 800 people a week and even if it was, I wasn’t sure that I wanted to do it. That was my conditioning and most likely that is yours. But that is not what Bob asked and certainly not what he suggested I do to earn that income.

When he realized my dilemma, he asked me to trust him and do what he suggested. Ultimately my belief in his ability to deliver results and his belief in me to duplicate those results gave me the confidence and desire to follow his direction.

Yes, you can earn more and work less. You can have the income you truly envision. It is not a clever pitch and it is not a lottery, but it will not happen by accident. It will happen with an objective, a plan and a serious commitment to that objective and plan. If you’re truly committed to the idea of Earning more and Working Less it is available and waiting for you… so let’s get started.

If you’re keen to move forward – send me an email right now – use the contact form to ensure it comes direct to me –  do it right now! Let’s work together… enjoying time and money freedom!

~ Linda Proctor

Big Dreams, Big Plan

If your annual income suddenly became your monthly income, how would you be living? Interesting question, isn’t it? Take a minute to really think of your response. Stop reading.. so that you can write down your answer and then ponder the response.

Do that now.

I think we would all agree that if our annual income suddenly became our monthly income our life would be significantly improved. But how would it change; what specifically would change? For instance, would you be driving the car you presently drive? Where would you be living; what kind of home? What holidays would you be taking and how many? Where would your children attend school? What would your bank account look like? Your life would be so different!

I have seen Bob pose that exact question in many of his seminars and almost without exception, no one can give him a specific answer. Why is that? Well, most likely because they have never sat down and seriously contemplated turning their annual income into a monthly income.

For many years, Bob and I would spend the period of time between Christmas and New Years in Barbados. It was always a welcome relief from the cold Canadian winter… even though winter had only just gotten under way. But it was also a time that we used to focus on what we had accomplished that year and to set our sights on the coming year. I always enjoyed spending that time with Bob because he truly thinks big. I learned during those sessions how inspirational it is to just entertain the idea of doing something really large… how powerful brainstorming a really large idea can be for your psyche and others. Frequently the ideas we tossed around did not become a part of our goals… but the very fact we even discussed it, put us on a different and improved path in our thinking.

Bob would frequently start the ball rolling by suggesting we do 100 or maybe 1,000 times the revenue or volume we had done previously. He would sit there on the balcony of our suite with his calculator in hand playing with how that volume could be broken down and accomplished. He would ask me to play with the idea without any pressure of making a decision to do it. We would envision what our businesses would look like, how our lifestyles would change and of course how we would feel about this. My mind started to expand very favorably by employing this process of visualizing ourselves in possession of this very large objective. Even if the goal we ultimately set was lower than the initial idea and it always was, it was always much larger than something we would have arrived at by starting from the other direction. I don’t know where he learned to set goals like that, but it was definitely an inspiring and productive process for me.

If you are going to earn more and work less, you must be very specific with your objective. How do you want to be living? How much do you want to earn? If you’re a novice at this process, you might consider setting a goal of turning your annual income into a monthly income. Seriously consider how your life would be transformed when that happens. Don’t just think about it, daydream to the point that you can experience this idea on an emotional level… put your family and friends in this picture. See them happy for your success and new lifestyle.

A word of caution… while you are enjoying this daydream, do not allow yourself to think about how you are going to accomplish it. This daydreaming process should be a creative one… one that involves your emotions and fosters excitement within you. It is not yet the time to look at how this is going to come about.

Now how much time do you want to devote to earning that income? Remember, just as you must be precise with what you want, you must also be precise in the time you will devote to earning that income… you must have a definite objective. As you seriously entertain the idea of earning a significantly greater income think about his in relation to having the time freedom that truly allows you to fully experience and enjoy what you are creating.

If we are going to work less and earn more, we must provide more service in a shorter period of time. When I met Bob in that seminar many years ago, I was struggling in sales. Like many people in that industry, I had moved into that position to improve my income and lifestyle. But it was far more difficult than I ever imagined. In fact, at the point I met Bob and attended his seminar, I was frustrated and contemplating whether I should stay in that industry. I had been in the industry three years, was certainly putting in plenty of time but clearly not reaping the rewards I wanted or even needed.

Bob asked me if I would commit to doing two things every day. I told him I would. At the time, I was in the insurance industry. He asked me to commit to being in front of a prospect every morning at 9 AM and to ask everyone to purchase a minimum of $100,000 of insurance.

Prior to working with my company, Bob had done his homework on the industry. He knew that most agents did not start their day early enough to see sufficient people and that most of our clients were not properly insured. Many agents, like me, were doing the best we knew how to do, but the ultimate results were truly not satisfactory for ourselves or our clients.

At first it was difficult to incorporate those two actions into my daily activities and thinking. It was not a part of my habitual way of doing things. I struggled with them but I did them and they ultimately became habitual. A year later, looking back, I realized that I had earned, not $25,000, not $100,000 but $495,000. That is a very significant jump. Bob had assisted me in following Fred Herman’s success formula… that is to make good calls, on good prospects with a good presentation. By focusing on those two activities and working at improving my ability to do those tasks, my income improved dramatically, the service to my clients improved and I did this without taking on the workload I initially assumed would be necessary. In other words, Bob had focused me on providing more service to more people in a shorter period of time.

I mention that story because it is natural when you consider earning more income, to look at how you are presently earning that income and multiply it out to come up with your new plan. If I had done that I would have had to cold call 800 people a week to earn even $100,000 a year. Obviously that wouldn’t have worked for me and most likely that will not work for you either. Conventional thinking seems to point in the direction that if you want great results in your life, you must work harder for it. That certainly was not true for me then or since that time.

To achieve significantly larger results than you have previously experience with respect to both your time and money requires that you start by “thinking outside the box” about providing more service to more people in a short period of time. The thinking process you have used to this point has created your present results. A new level of thinking is required to achieve your new results.

Michael Gerber wrote a book, The E Myth. In that book, he points out that if your business requires your presence you don’t have a business, you have a job. In that book, he defines an entrepreneur as someone who works on their business and not in their business. That is leveraging. I believe leveraging is one key to working smarter and not harder. I have not only had to learn to leverage myself in my quest to work smarter, I have had to learn delegation.

Later in my career I started my own financial services company. I put a lot of money into the business, had a respectable overhead and was overworked. I remember Bob asking me one day if I like the way I was working. I had to admit I didn’t. I told him I didn’t know any other way to accomplish what needed to be done. He offered his help which I gladly accepted. He arranged to meet me first thing on a Saturday morning at my office. The top of my desk was covered in many different stacks of files and papers. There were many drawers in that desk and they too were all full. Bob had me put everything in one stack on the top of the desk. The stack was overwhelming. I figured Bob would take one look at the size of that stack and leave…but he didn’t. He took the top file/paper and asked me what it was and what had to be done. He asked me if I had to do it. Naturally I said yes, since it was on my desk. He asked me why someone else couldn’t do it. As I contemplated each file or piece of paper I realized that very few of the papers or files on my desk had to be performed by me. It was quite a shock for my staff when they came in on Monday morning and saw the workload on my desk, divided up on theirs. That taught me a valuable lesson in working smarter not harder. I learned a valuable lesson that day about delegation that continues to pay huge rewards for me.

Today Bob and I have a full time housekeeper. Actually Amanda is so much more than that. Amanda looks after our house and us, as I used to do. We have a gardener and a gentleman who looks after our pool. Additionally I have a part time assistant who keeps me organized. By delegating these responsibilities we have freed ourselves. When I am working….I work only on results producing activities. When I want to play, I have the time to do it without sacrificing home responsibilities. To have the balance of time you want and deserve, there will be things you must learn to delegate.

When I first started setting larger goals I feared that I would not be able to figure out how to accomplish them. How many times have you backed away from setting a large goal because you didn’t think you could do it? Or would know how to accomplish it? The crazy thing for me is that when I started setting larger goals, I realized the most difficult part was to decide on what I wanted. When I had that objective set and had clarity of vision, the path seemed to naturally unfold.

When looking at ways to implement a very large goal, you might consider the following:

  1. Forming a mastermind team with like-minded individuals who can help you brainstorm new ways of improving your effectiveness, your service and your results.
  2. Finding a mentor who has achieved the results you are seeking and following their advice.
  3. Do as Bob has done. Get a calculator, pen and paper. Break the objective down into monthly, then weekly and perhaps daily objectives. Looking at it this way will frequently make it less formidable. Seek ways of working smarter not harder. Bob would frequently entertain ways of generating larger profits from the same activity or leveraging his time in some way.
  4. If your present ways of earning income are not sufficient to accomplish your goals, consider what additional income streams can be added…and remember, they must be time effective to accomplish the goal in its entirety.

Let’s recap what we have learned so far:

  1. Set a really big, inspiring goal. Be very specific. Daydream and give no consideration as to how it will come about as you engage in this expansive thinking.
  2. When it comes time to thinking about how it will be accomplished, realize that you must provide more service, to more people in a shorter period of time to truly earn that income.
  3. Don’t let the fact that you do not know how to accomplish your new goal stop you from setting it!

If you’re keen to move forward – send me an email right now – use the contact form to ensure it comes direct to me –  do it right now! Let’s work together… enjoying time and money freedom!

~ Linda Proctor

Choosing A Mentor

In a little over a year I went from earning $20,000 per year and feeling very frustrated with my results and the time I was putting in, to earning close to half a million dollars a year.

You would have to admit those are pretty dramatic changes. But you are also probably wondering how did that happen? How could that happen? How was that possible in such a short period of time? My answer is simple…my mentor. Having a good mentor can provide a shortcut to success that can save you years. But exactly what is a mentor? How do you choose one and what should your relationship look like?

As you have already heard, I didn’t choose Bob as my mentor… he chose me. Nevertheless, I was a very willing participant. As my mentor, Bob saw potential in me that I did not see in myself… he believed in me, when I did not believe in my own abilities. In that relationship, I clearly benefited from Bob’s experience and skills, but please understand… mentorship in not a one-way street. I certainly had significant responsibilities in that relationship. Let’s examine the roles that both Bob and I assumed in that mentorship.

Bob walked a very fine line in this particular mentorship relationship given the fact that we had started dating. Because our relationship was not purely business, this certainly complicated things a bit. Bob clearly had more skill and experience than I did in sales and many times the easier path for us both would have been for him to “just do it” for me. That never happened though. Later he would tell me that it hurt him to watch me struggle with things that were second nature to him. Because he loved me he didn’t want to see me struggle, but he knew that my struggle was a necessary part of my learning and he was there to coach me through those struggles and to praise my successes. He was there to provoke my thinking… to help me see other ways “outside the box” of doing things. He was there to inspire me to reach higher and go faster. He was there to hold me accountable and he was there to empower me. He was more concerned about what I thought of me.. than what I thought of him. He was and is not only a good mentor… he is a great leader.

As frustrating as it must have been for Bob in this relationship it was equally as frustrating for me. I had to be a willing student. Most of the time that was easy. However there were times that he asked that I do something that I clearly did not want to do… and sometimes could not even see the benefit of doing it. I wanted to argue with him… I wanted to pick and choose the suggestions I implemented. I wanted to do it my way. It was at times like this that Bob would point out that my way was not working… if I wanted his results; I had to do it his way. When I persisted in doing it my way, he would simply stop working with me. That’s where our relationship got “sticky.” Bob continued to be warm and friendly in our personal relationship but simply would not push me to do it his way on the business level. He did not criticize or judge me… that was important not only on a personal level but on the business level as well. And in time, I always came to my senses and ultimately followed Bob’s direction. This is probably one of the most important points in a mentor relationship… you must do what your mentor suggests. Most people want help, but they want you to help them their way. Their way is giving them the results they are getting and those are not the results they want.

Let me digress for a moment and explain what I meant by “following Bob’s direction.” You might get the idea that Bob was telling me everything to do and I was simply a puppet following his lead. That could not be further from the truth. This relationship was not about making me a dependent on Bob for my skills, ideas and confidence. It was about instilling in me the confidence and skills to do it for myself. It was about my own personal growth… on many levels. Some of the mentorship involved seeing Bob in action. Leaning by seeing what he did. Other times Bob would ask me questions, provoke me to think about what I was doing, examine the results I wanted and the actions I was taking towards those results. We would discuss other ways of getting better results. We would discuss what would be implemented… agree on a strategy and then I would follow it.

One key element I have learned from all of my mentors is that they are personally involved in their own ongoing self-development programs. They are always studying at improving themselves. It should come as no surprise that one of the cardinal rules for working with Bob was that I had to be involved in an ongoing self-development program. Bob knew that unless I worked at improving me… little else would happen.

Over the years I have had several mentors… none with the same intensity that I have had with Bob though. Nevertheless, their input saved me considerable time and in most cases helped me earn a larger than average income at whatever I was doing.

I have, for the most part, over the years learned to hold myself accountable. When I have trouble with this or when I become stagnate it is time to seek out a mentor for some help. (I am acutely aware of the fact that the only problem I will ever have is ME… I refuse to be a victim, victims have no control over their future.) Bob continues to be a valuable resource in this area because most of the time when I am stuck… I either don’t have a goal or have lost track of my goal. Bob is quick to recognize that and provide me with just the right program to study or book to read and read and read. I have the good fortune of watching him and he never stops studying. Somewhere along the line I realized that if he is involved in continuous education, I should be as well.

As I look back and examine my various mentorship relationships I can certainly see some key elements common to them all:

  1. You both must be committed to the mentorship relationship… define your responsibilities and expectations.
  2. You must allocate time for this mentorship… specific time each week.
  3. Goals should be established with a time frame for accomplishing them
  4. Accountability has to be a key element of this relationship.
  5. The student must be a willing, enthusiastic participant.
  6. Involvement in a self-development program must be mandatory.
  7. Be honest with each other.

Having a mentor certainly made a big difference in my life… many times. Here are a few of the things I look for in a mentor today:

  1. I want someone who is extremely successful in the career I am doing/going to do and who can communicate what they did.
  2. I want someone working on big goals themselves.
  3. I want someone who will be honest with me and with whom I can be honest.
  4. I want someone I trust.
  5. I want someone who will hold me accountable.
  6. I want a strong person/ a strong leader.

And in the case of working less and earning more… it is important to choose a mentor who is demonstrating that in their life today… someone who is working less and earning more. I guarantee that the right mentor will not only make a huge difference in your success but also in the speed of your success.

If you’re keen to move forward – send me an email right now – use the contact form to ensure it comes direct to me –  do it right now! Let’s work together… enjoying time and money freedom!

~ Linda Proctor

Multiple Sources of Income

I’m sure you’ve heard the phrase… multiple sources of income… but if you’re a little uncertain as to what it means… permit me to give you an example.

When I was in the financial services industry, I would encourage my clients to diversify their assets. For some, that would mean that part of their assets would be in real estate… some in stocks, bonds and or mutual funds… etc. Well, that’s nice if you have the assets… but what if you don’t. That’s where multiple sources of income comes in.

Multiple sources of income is where you have multiple ways that income flows into your bank account. Some may be passive… some may be active. Let me give you an example

Passive:

  • Real estate that provides you with a positive cash flow.

Active:

  • A business that provides you with income that would be comparable to a royalty. (This type of income is critical as you cannot have multiple jobs… that will neither provide you with financial freedom nor time freedom.)

I first heard Bob talk about multiple sources of income over 20 years ago. At that time, he would tell his audiences that “all wealthy people have multiple sources of income.” Of course, the insinuation was that if you want to be wealthy, you too must have multiple sources of income. Today it’s different story.

Today we are being told that young folks coming out of school will have 7 careers before they reach 65 with an average of 12 jobs before they reach 36. Having multiple sources of income is still the only viable strategy for most people to create wealth. However, in today’s world it’s also a necessary strategy just to maintain financial stability.

At this point you might be saying…yea, I’m with you… but I’ve only worked as an employee… I’m not sure of how to find these opportunities. Well, about 15 years ago, I was thinking those same thoughts even though I had owned my own business.

I had reached a point in my business and personal life where I was tired of working 70, 80 sometimes 90 hours a week. I enjoyed having a career…but I was ready to have it on my own terms. I was tired of my business owning me. I wanted the benefits of being self employed without the responsibilities of being self-employed. I no longer wanted a huge overhead, employees and of course the constant grind of bringing more business into the company every month. I was more clear on what I didn’t want…than what I did want.

I went to Bob and asked him for advice. He suggested that I get real clear on exactly what I was looking for, even if I could only describe the lifestyle and working conditions I wanted. I followed his advice. This is what my list looked like:

  • I wanted a career where I could work my own hours.
  • I wanted a career without overhead, employees, inventory.
  • I wanted low cost to get the business up and running.
  • I wanted this career to have the opportunity of providing me with a six or seven figure income.
  • I wanted a global business (frankly that’s the name of the game today).
  • I wanted to work with interesting people. Individuals like myself who wanted to work less and earn more.

When I put all these elements together, frankly I wasn’t sure what kind of business offered that….if any. I certainly wasn’t aware of any such opportunity. I went to Bob and showed him my list. I asked what business offered such elements. I remember him smiling and saying “The impossible dream.” Yet, about 6 months later Bob told me he thought he had found “my impossible dream.”

I remember that conversation very clearly. Bob was in Toronto…I was in Pensacola, Florida visiting my family. The conversation was brief. When I got off the phone all I could think was….Bob needs a break!

On that call Bob suggested that I look at network marketing. Although I didn’t know much about the industry…what I thought I knew, I didn’t like. On the phone, however I told Bob I thought that was a good idea. What I was really hoping is that he would forget about this and the idea would just go away. I clearly didn’t want to explore this.

A week later Bob joined me in Pensacola and he was still excited about me looking into network marketing. He suggested that the information I had gathered about the industry and the opportunity had been from individuals who were not successful and not on a path to success. He suggested that before I totally discard the idea that I should check it out by speaking with some successful network marketers. This seemed reasonable and coupled with the fact that I knew Bob was truly interested in helping me find exactly what I was looking for….I agreed.

What I came to realize very quickly was that there are three paths in this industry.

  • Customers – for any business to be a good one… you must have a good product and network marketing in no different. If the product won’t stand on it’s own… I don’t care how good the compensation plan and everything else is… it’s not a good bet. As well, the product or products must be consumable to have that residual income potential.
  • Part-time income – The bulk of folks who enter this industry are looking to earn somewhere between $200 and $2,000 per month. This can be accomplished by retailing product yourself and duplicating this activity with a number of individuals. This was the only path that I had witnessed prior to inspecting this industry.
  • Large residual income – in order to achieve a significant income in this industry the focus must be on building a network. There are a number of strategies for accomplishing this….however, suffice it to say, that the growth of your network has to be the focus.

I agreed to a meeting… I went to that meeting armed with my checklist of what I wanted in a career and this industry seemed to have it all! It became clear that this was the industry for me.

Now making that decision was relatively easy once I got the right information. However, I was aware of the stigma this industry has for some folks….I was one of those folks and getting over that took a little longer.

Recalling a similar experience in the life insurance industry helped me adjust my thinking. My manager told me that most folks don’t truly “get into that industry” until they deliver their first death claim check. At that time, they truly understand the importance of what they are doing; especially when they experience the gratitude from the family they have helped.

I believe that my change in network marketing probably happened in similar fashion. I quickly realized that the products were benefiting a lot of folks… and they were appreciative… truly appreciative. As well, I was able to not only make money myself… I was able to help a lot of folks make a lot of money too. It was all very gratifying and of course… I was hooked.

That was 14 years ago. I have earned millions and still love the industry. Last year after leaving a company… I took time off to contemplate what I wanted to do. I wasn’t sure that I wanted to build another network marketing organization. However, once again as I did with Bob years before, I wrote out what I wanted in my career. I quickly realized my list was much the same as my initial one 14 years earlier. I knew that I must find a new home… a new network marketing company to call home.

If you truly want to be able to work less and earn more… you must embrace this concept of multiple sources of income. You must also be very specific on your goals and objectives. AND you must get a mentor. Someone who can guide you, encourage you and who has a successful background! AND I would encourage you to explore network marketing as a great multiple source of income vehicle.

The timing for the network marketing industry couldn’t be better! Most folks are looking for the same things I am looking for and when you couple that with baby-boomers needing to supplement retirement incomes… folks being laid off or being afraid of being laid off… this industry definitely offers solutions! Check it out!

Presently I am looking to align myself with a couple of good folks to build this network marketing business. If you would like to work with me… I want to talk to you… RIGHT NOW!

Send me an email right now – use the contact form to ensure it comes direct to me –  do it right now! Let’s work together… enjoying time and money freedom!

~ Linda Proctor